Tuesday and Wednesday of this week I'll be attending the Mobile Game Forum in London. I'll be presenting as part of a panel entitled "Content discovery: making games accessible and strategies for raising awareness"
http://www.mobilegamesforum.co.uk/event_view_link.asp?eid=19
We are looking forward to a lively discussion about how mobile game publishers can get noticed in a world of 100s of thousands of applications. Do the old rules still apply? What role will operators play in the new world of 'app stores'? How can publishers take control of their own marketing destiny?
It will be an interesting discussion and I hope I'm able to connect with a lot of developers while here in London.
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